Adam is the founder of Coko, Book Sprints, Cabbage Tree Labs, FLOSS Manuals, Open Publishing Awards and the Open Publishing Fest.

Adam has designed facilitation methodologies such as Workflow Sprints, The Cabbage Tree Method and Book Sprints and led the development of open-source software for publishing such as PubSweet, Editoria, BookType, Kotahi, Paged, js, Wax and many more. Adam is also a Shuttleworth Fellow.